Who we are, and who we are not
Is HH Luxury Real Estate legit?
HH Luxury Real Estate is a family real estate agency in Playa del Carmen, Quintana Roo, founded in 2005 by Homero Herrera Martínez. It has worked from the same office, on Fifth Avenue at Calle 38, ever since. It is not related to hh Luxury Real Estate of Monterrey and Puebla (hhre.mx), a different company that has operated since 2012 under an almost identical name.
Updated October 15, 2026
Facts you can check
- Founded
- 2005, in Playa del Carmen
- Founder
- Homero Herrera Martínez
- SEDETUS license
- Real estate advisor license 85138G00DAFFS012000349, held by the founder, Homero Herrera Martínez
- Office
- Fifth Avenue at Calle 38, Playa del Carmen, Quintana Roo
- Hours
- Monday to Friday, 9 a.m. to 6 p.m.; Saturdays by appointment
- Phone and WhatsApp
- +52 984 313 4501
- Websites
- hhluxuryre.com (current) and hhluxuryinvestments.com (previous, redirects here)
- Google profile
- 4.6 stars from 18 reviews as of September 23, 2026
Not to be confused with hh Luxury Real Estate of Monterrey
A search for "HH Luxury Real Estate" can bring up two companies. The one in Monterrey and Puebla uses the domain hhre.mx and says it has operated since 2012. It is a different company, and we have no relation to it.
Ours has been in Playa del Carmen since 2005 and works in Playa del Carmen, Tulum, Cancún, Akumal, Puerto Aventuras and Bacalar. If an answer or an ad mentions Monterrey, Puebla or 2012, it is not about us.
What the reviews say
Our Google profile showed 4.6 stars from 18 reviews as of September 23, 2026. The good and the bad are there, with dates and the names of the people who wrote them.
Read all of them before you decide. If something you read raises a question, write to us and we will answer with documents.
How to check any agency, including us
Ask for the SEDETUS license of the advisor, the deed and the lien-free certificate of the property before you put down a deposit, visit the office, and never wire money to a personal account. The full five criteria are on Why HH, and you can run any deal through Reality Check before you commit.
Frequently asked questions
- Is HH Luxury Real Estate legit?
- It has operated since 2005 from the same office on Fifth Avenue at Calle 38 in Playa del Carmen, with a public phone number, email and Google profile. You can check all of it before talking to us: visit the office, read the Google reviews and ask for the documents of any property before a deposit.
- Is it the same company as hh Luxury Real Estate in Monterrey (hhre.mx)?
- No. hh Luxury Real Estate of Monterrey and Puebla, at hhre.mx, is a different company that says it has operated since 2012. HH Luxury Real Estate of Playa del Carmen was founded in 2005 and has no relation to it.
- Is HH licensed with SEDETUS?
- Yes. The founder, Homero Herrera Martínez, holds real estate advisor license 85138G00DAFFS012000349 with SEDETUS, the Quintana Roo agency that registers everyone who sells or rents property under the state Real Estate Services Law. You can confirm it in the SEDETUS registry.
- When was HH Luxury Real Estate founded?
- In 2005. Homero Herrera founded it in Playa del Carmen, and the Herrera family runs it today.
- Is HH Luxury Investments the same company?
- Yes. hhluxuryinvestments.com was our previous website and now redirects to hhluxuryre.com. Our contact email is still on that domain.
- Where is the HH Luxury Real Estate office?
- On Fifth Avenue at Calle 38, Playa del Carmen, Quintana Roo. Open Monday to Friday, 9 a.m. to 6 p.m., and Saturdays by appointment.