Why Invest in the Riviera Maya?

From the first decade of the 21st century to date, the Riviera Maya has positioned itself as one of the most attractive tourist sites in the world. That momentum has also turned it into a heavenly destination for temporary or permanent residence for Mexicans and foreigners seeking the highest level of quality of life.

A Region Built on Natural and Cultural Wealth

The natural wealth that surrounds it with the Caribbean Sea, beaches, lagoons and cenotes, as well as cultural vestiges of Mayan history fused with magical towns of the region, have allowed the consolidation of the Riviera Maya as an extraordinary area for real estate investment with great opportunities for asset growth, especially in Playa del Carmen.

Due to its geographical location, Playa del Carmen is a strategic point with a favorable panorama to make any investment optimizable. At the mobility level it allows easy connection with places frequented by tourism such as Cancún, Tulum and Cozumel. It also has services and attractions that guarantee tranquility, entertainment and fun for its inhabitants or visitors.

Real Estate as a Capital Diversification Tool

Investments in real estate within the Riviera Maya are a solid option to diversify capital with the extraordinary possibility of converting it into capital of great profits, with benefits over a medium to long term period.

The gain is even greater when you take into account that the values of real estate assets are not affected by inflation. Quite the opposite: they increase in value over time.

Playa del Carmen: The Best Option

Worldwide, this Mexican paradise was positioned at site 15 of the 25 most visited tourist destinations. It also won the Traveler's Choice award for being the number one preference in travel in Mexico, a recognition given by the prestigious TripAdvisor website, expert in tourist quality rankings.

This award, as required by TripAdvisor, is actually granted by tourists, who with their comments, opinions and ratings, agreed to refer to Playa del Carmen as a place of excellence in service for customer satisfaction in hotels, accommodations, brands, attractions and products.

Airbnb and Tourist Demand

In terms of accommodation, the Airbnb digital platform reported that in the first half of 2018 its system generated an economic spill of over 400 million pesos, with Playa del Carmen as one of the five Mexican cities with the highest tourist demand. The others were Puerto Vallarta, Cancún, San Miguel de Allende and Mexico City.

During that same year, the General Directorate of Tourism in Solidaridad reported hotel occupancy that exceeded 90 percent during the summer season, highlighting the presence of Canadian and American tourists with 60 percent of visitors at the time.

In Summary

Playa del Carmen sits at the intersection of natural beauty, Mayan culture, strategic location and consistent tourist demand. For investors, that combination is what turns a beach town into a long-horizon asset with capital appreciation that outpaces inflation.